Investor's Business Daily subscribers are affluent, have traveled extensively and have spent their disposable income on luxury products.
| Average Household Income | $254,763 |
| Index | |
| 20+ Round Trips Taken for Business Past Year |
250
|
| 5+ Foreign Round Trips Taken Past Year |
347
|
| 11+ Foreign Round Trips Taken for Business Past Year |
617
|
| 30+ Domestic Business Commercial Airline Round Trips Past 12 Months |
582
|
| 5+ Different Domestic Vacation/ Personal Destinations Visited Past Year |
181
|
| 50+ Commercial Airline Round Trips for Business Past 12 Months |
802
|
| Own fractional shares in a private aircraft |
984
|
| 50+ Nights for Business Stayed at Hotel/ Motel Past Year |
303
|
| Where Typically Stay When Traveling- Domestic Vac/Pers- Five-star accommodations |
197
|
| Where Typically Stay When Traveling- Foreign Vac./ Pers- Five-star accommodations |
279
|
| Most Recent Trip Activities - Went to a wine tasting |
211
|
| Luxury Super- Segment-Import - Any vehicle leased |
365
|
| Fullsize Car - Any vehicle bought new |
197
|
| Spent $15,000+ on Total Artwork & Collectibles Past Year |
459
|
| Shopped at 10+ Luxury Retail Stores Past Year |
746
|
| Spent $5,000+ on Total Computers, Netbooks, Tablets, Smartphones Past Year |
325
|
| Spent $3,000+ on Total Jewelry Past Year |
329
|
| Spent $3,000+ on Total Watches, Jewelry, Fine Writing Instruments Past Year |
296
|
| Own 5+ Listed Brands of Watches/ Jewelry |
557
|
Source: Affluent Survey,I $100,000+How Do You Find Your Luxury Consumers? |
No comments:
Post a Comment